Integrated Media Solutions

A. Integrated promotion

Your messages can be integrated throughout Getalife’s into existing site features on our Public and/or Member Home Pages, with your organisation receiving the kudos for effectively contributing to the user’s online experience, rather than being seen as an irritant. Promotions are available in following sizes:

• Getalife Specials: 450 x 350px
• Home Page Features: 350 x 85px 
• Home Page Features: 230 x 200px 
• Featured Listings 

1) Getalife Specials: targeted and permission based placement

The 450 x 350 Getalife specials are placed in dynamic, targeted & permission-based fashion, and are displayed at strategic times during the user’s experience. Because they contribute to the positive user experience, our Getalife Specials are fantastic for your event & sales promotion campaigns. 

Placement: Non-interruptive, permission-based display in dedicated browser windows, opened via dynamic link on Getalife’s search result pages (Activities, Groups and Activity Partners).
File size: 50kb (50,480 bytes) maximum gif
Pixel size: 450 pixels wide x 350 pixels high

2) Member Home Page Features (380 x 85)

Integrated in the mid section of Getalife’s Member Home Page, our Home Page Features prominently display your Events and Hot Deals on the front page. 
Placement: Getalife.com.au – Member Home Page
Product Description: Thumbnail. title & 100-character text
Pixel size: 350 pixels wide x 85 pixels high (or less)

3) Home Page Features (231 x 200)

The 231 x 200 Home Page Feature sits on the right hand side of Getalife’s Public and Member Home Page, close to Getalife’s editorial features. This makes them a perfect placement for capturing visitors’ attention.

Placement: Getalife.com.au – Public and Member Home Page
Product Description: Thumbnail & 150-character text
Pixel size: 231 pixels wide x 200 pixels high

4) Featured Profiles

Thumbnail images, colour highlights and icons make your featured company profiles, events and hot deals stand out in the crowd, attracting Getalife users to choose your events or venue as destination of choice, and your hot deal as preferred purchase.

Provider Profile
Getalife's Directory of Facility Providers is a great way to promote your centre, club or event before our highly targeted audience of enthusiasts. More than just a name and address, your Profile offers Getalife site visitors relevant information including a photo; a description; a website link; events planned at or by your company; hot deals and promotions on offer. 

Hot Deals
Getalife Hot Deals are a great way to promote your events, products and service to all Getalife visitors and members. Typically, a Hot Deal is a discount on a product or service, e.g. car rental, an airfare, or the purchase of event tickets, sports apparel or a seat on a wine tasting tour or cruise. 

Events
What makes Getalife’s Events Directory really unique is its ‘Events Template Tool’. Your Event Profile contains a link, which encourages Getalife members to select your event or venue as the location of their group activity invitations! 

B. Run of Site Advertising

Getalife ads are available in following sizes:

• Banners: 468 x 60
• Left Hand Menu Button Ads: 162 x 200

1. 468x60 banners across the top of the page

468 x 60 banners are the most visible form of Internet advertising running across the Getalife website and get top billing on very page. Banner ads are attention grabbing, as they are the first item to be seen by customers when viewing a page. Ideal for brand awareness; provides ability to reach widest number of consumers from different interest into your site.

Placement: Getalife.com.au – all pages 
File size: 15kb (15,360 bytes) maximum gif
Pixel size: 468 pixels wide x 60 pixels high

2.   162 x 200 Left Hand Menu Button Ads (running across site)

The 162 x 200 left hand menu button ad half-banner ad is positioned in the left hand menu or navigation section, next to the basic Getalife user tools, and runs across the entire getalife website. 

Placement: Getalife.com.au – all pages
File size: 10kb (10,240 bytes) maximum gif only
Pixel size: 162 pixels wide x 200 pixels high (or less)

C. eDirect Marketing

Our lifestyle network sends out a number of automatically generated emails in the day-to-day operation of the network sites. These include:

• Getalife Newsletter
• Getalife Email Alerts
• Member Notification Emails
• Authentication and Welcoming Emails 

Getalife Newsletter 

Reach active Australian Getalife members in this well-read and responsive e-mail. The Getalife member newsletter mails monthly. The format includes the latest Getalife news plus six to 10 special offers from advertisers and sponsors

Sponsors will use this vehicle with great success to drive traffic in store and online, sell product, build their databases, drive competitions and build their brands.

Getalife Email Alerts 

The Getalife Email Alerts is a unique content delivery system that delivers e-mails to Getalife users who have actively opted in to be notified per email about new Activities that have been created by Getalife members, of one or more specific interest categories. Getalife users have the opportunity to subscribe to this free email alert service for 240 different interest categories.

With the non-exclusive Email Alerts, you have the opportunity to target by interest category and frame your message within relevant content provided by Getalife to the opted-in subscribers. So your creative messages (usually an ad), sits within the Email Alert.

Sponsors and advertisers use this vehicle effectively to sell product, drive traffic online and in store, build a database, drive competitions and build their brands.

Member Notification Emails 

Getalife Notification Emails are delivered to all Getalife active members, as essential component of their user experience on the website. Getalife notifies its members of new messages and invitations that have been send to their personal message board (My Invitations), and of changes in their Activity and Group Profiles.

With the non-exclusive Email Notification Emails, you have a perfect vehicle for injecting your brand with the kudo associated with being seen as enabling the delivery of a highly values user services as Getalife.com.au.

Account Authentication  & Welcome Email 

Getalife’s Authentication and Welcoming emails are delivered to all Getalife active members as they complete the registration process. 

With the non-exclusive Authentication and Welcoming emails, you have a perfect vehicle for injecting your brand with the kudo associated with being seen as enabling the delivery of a highly values user services as Getalife.com.au.

D. Offsite Advertising & P.R. 

• Grass roots profiling

The opportunity is to be profiled as Founding Sponsor on all of Getalife’s  advertising material and deliverables, including stand alone banners, flyers and print ads.

• Public Relations

Throughout all media contacts and press material following Getalife’s launch on ninemsn, sponsors will be presented as key-partner of Getalife.   

E. Customer Experiences

Sponsors are offered free subscriptions to Getalife.com.au, which they can distribute to its existing and prospect customers.